Bizconsulting

What Is WhatsApp Business API and How Is It Different from the WhatsApp App?

If you’re a small business handling direct, low-volume interactions, the WhatsApp Business App is a great start. But if you’re looking to scale, automate, and integrate with other platforms, the WhatsApp Business API is the smarter investment.

For MSMEs ready to level up their communication strategy, adopting the API could transform your sales, support, and customer retention.

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