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A Seller’s Guide to Filters, Fulfillment, and Order Management Best Practices

Once your products are live on Amazon India, the real work begins: managing customer orders efficiently. Thankfully, Amazon provides a dedicated Orders Tab in Seller Central that helps you track, process, and fulfill orders — all in real time.

Whether you’re fulfilling via Easy Ship, Self Ship, or FBA, managing orders properly ensures:

  • Timely deliveries
  • Better customer ratings
  • Lower cancellations and returns
  • Compliance with Amazon’s seller performance metrics

This guide will walk you through how to use the Orders Tab, apply different filters, and manage orders like a pro.


📍 Where to Find the Orders Tab in Amazon Seller Central

  1. Log in to Seller Central: https://sellercentral.amazon.in
  2. Navigate to the top menu
  3. Click Orders → Manage Orders

You’ll land on the Orders dashboard, which gives you an overview of all current, past, and pending orders.


🧭 Key Filters in the Orders Tab

The Orders Tab comes with powerful filters to help sellers locate, prioritize, and process orders efficiently.

🔍 1. Order Status Filters

Filter NameWhat It Shows
PendingOrders placed but payment not yet confirmed
UnshippedConfirmed orders that you need to ship
ShippedOrders you’ve shipped and marked as fulfilled
CanceledOrders canceled by buyer or seller
ReturnedOrders where customer has returned the item

✅ Focus on Unshipped and Pending sections daily.


📆 2. Date Range Filters

You can filter orders:

  • Today
  • Last 7 days
  • Custom date range
    Useful for tracking daily order volumes, shipment SLA performance, and returns.

🛒 3. Fulfillment Method Filters

TypeDescription
Easy ShipAmazon picks up from your location and delivers
Self ShipYou handle delivery using your courier
FBAFulfilled by Amazon — auto-shipped by Amazon

Helps segment your logistics operations for better workflow and tracking.


📦 4. Ship-By Date

This filter helps you focus on orders that are nearing dispatch deadlines, so you avoid late shipments or SLA violations.

🔔 Amazon may auto-cancel orders that aren’t shipped in time — which affects your late dispatch rate and seller performance score.


🛠️ How to Manage Orders Step-by-Step

🧾 Step 1: Go to Manage Orders

Filter by “Unshipped” to see the latest orders you need to fulfill.

📦 Step 2: Review Order Details

Click on the order number to:

  • View product name, quantity
  • Confirm shipping address & buyer’s contact
  • Check shipping service (Easy Ship, Self Ship)

🖨️ Step 3: Print Shipping Labels & Invoice

Amazon mandates every parcel to include:

  • Shipping label
  • Tax invoice

For Easy Ship: Amazon auto-generates the shipping label.
For Self Ship: You must input tracking and courier details manually.


✅ Step 4: Mark as Shipped (Only for Self Ship)

After physically handing over the parcel to your courier:

  • Update tracking ID
  • Select courier partner
  • Click “Confirm Shipment”

For Easy Ship/FBA: Amazon updates status automatically.


💰 Step 5: Track Payments

Once an order is marked “Shipped”, the payment will be released as per Amazon’s 7-day settlement cycle (longer if new seller or on hold).


📊 Pro Tips for Smooth Order Management

  • Download daily order reports for offline processing and inventory sync
  • ✅ Use “Ship-by date” filter to avoid SLA penalties
  • ✅ Keep your tracking info updated to prevent account health issues
  • ✅ Handle order messages promptly — buyers may change addresses or ask for updates
  • ✅ Enable SMS/email alerts for every new order

🚫 Common Mistakes to Avoid

  • ❌ Missing ship-by dates = automatic order cancellation
  • ❌ Incomplete invoices or missing GST details
  • ❌ Not entering valid tracking = increased A-to-Z claims
  • ❌ Shipping items not in stock = poor seller metrics
  • ❌ Ignoring returns/refunds = negative feedback

🏁 Final Thoughts

The Orders Tab is the heartbeat of your Amazon business. Mastering its filters, workflows, and features will help you:

  • Scale faster
  • Improve performance scores
  • Build customer trust through timely delivery and communication

💼 Need Help Automating or Managing Amazon Orders?

At bizconsulting.io, we help Indian Amazon sellers:

  • Set up efficient order workflows for Easy Ship, Self Ship, and FBA
  • Integrate bulk order printing and courier APIs
  • Train staff for end-to-end Amazon order management
  • Resolve order-related A-to-Z claims, returns, and refunds

📩 Get in touch now to optimize your backend and grow with ease.

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